Financial satisfaction of people in the U.S. rebounded strongly in the third quarter of the year, according to a new survey by the American Institute of CPAs, reversing the lows in the second quarter in the midst of the recession brought on by the novel coronavirus pandemic.
The AICPA’s Q3 2020 Personal Financial Satisfaction Index measured 33.1, representing a whopping 99 percent (16.5 point) increase from the previous quarter. That’s the biggest quarterly increase in the 27-year history of the PFSi, and a complete turnaround from the second quarter, when the index had its largest ever quarterly drop.
Allyson is the founder of Women Who Tech, which brings together 10,000+ diverse engineers, entrepreneurs, startup founders, investors, and industry leaders who are transforming the world and inspiring change through technology. As founder, she has produced several Women Who Tech TeleSummits packed with the most inspiring tech changemakers, disruptors, and startup entrepreneurs, ranging from Arianna Huffington, founder of Huffington Post, to Rashmi Sinha, co-founder of SlideShare, acquired by LinkedIn.
In 2015, Allyson launched the Women Startup Challenge in partnership with Craig Newmark, founder of craigslist, the Craig Newmark Philanthropic Fund, and Craig Newmark Foundation, to help fund and showcase women-led startups focused on solving problems for people, businesses, and the planet. Since its inception, the Women Startup Challenge has launched four pitch competitions across the U.S. and one in Europe, with 1700+ applications and over $1 million raised in cash and prizes for women-led ventures.
Allyson is also the cofounder of Rad Campaign, one of the top web agencies that has helped hundreds of organizations, advocacy campaigns, and philanthropists build hard-hitting campaigns, compelling websites, and data visualizations focused on increasing advocacy, donations, and community engagement. Her campaigns have been recognized with several prestigious web awards and featured on several top media networks ranging from CNN to NPR to BuzzFeed, and the Daily Show with Jon Stewart.
Allyson has been named one of the “Most Influential Women in Tech” by Fast Company, a “Tech Titan” by the Washingtonian, and “one of the top 30 women entrepreneurs to follow on Twitter” by Forbes for her leadership roles in technology.
Craig Newmark is Web pioneer, philanthropist, and leading advocate on behalf of trustworthy journalism, voting rights, veterans and military families, and other civic causes. In 2017, he became a founding funder and executive committee member of the News Integrity Initiative, administered by the CUNY Graduate School of Journalism, which seeks to advance news literacy and increase trust in journalism.
In 2016, he created the Craig Newmark Foundation to promote investment in organizations that effectively serve their communities and drive broad civic engagement at the grassroots level. Amid growing concerns about the proliferation of “fake news” in the course of the presidential campaign, one of the foundation’s first donations went to the Poynter Institute to create the Craig Newmark Chair in Journalism Ethics. Newmark is widely credited for his leadership in promoting “news we can trust.”
After working at IBM as an engineer for nearly twenty years, Craig became a consultant to major firms like Charles Schwab, and in 1995 as the Internet was starting to take-off, he began curating a list of San Francisco arts and technology events he personally emailed to friends and colleagues. People were soon calling it "Craig's List,” and when Craig turned it into a company, he monetized it only minimally, opting for a business model that prioritized "doing well by doing good." Today more than 5 billion ads have been posted on the site, the vast majority for free. While Craig remains chairman of craigslist, he has not been involved in management since 2000. He continues to serve as a customer service rep so that he can stay connected to the community of craigslist users.
In 2012, Craig was inducted into the Internet Hall of Fame. He was named “Nerd-in-Residence” by the Department of Veterans Affairs Center for Innovation in 2013. In 2015, craigslist received an award from the FBI in recognition of its undisclosed cooperation with the Bureau in combatting human trafficking.
Craig serves on the board of directors of a range of nonprofits including: journalism organizations (Center for Public Integrity, Columbia Journalism Review, Poynter Foundation, Sunlight Foundation); veterans organizations (Blue Star Families, Iraq and Afghanistan Veterans of America, Vets In Tech); women’s groups (Girls Who Code, Women in Public Service Project) and consumer organizations (Consumers Union/Consumer Reports). In addition, he serves on the advisory boards of nearly twenty other nonprofit organizations including, DonorsChoose, EFF, New America Foundation, Voto Latino, Wikimedia Foundation, Women Who Tech, and many others.
Born in Morristown, New Jersey in 1952, Craig earned degrees in computer science from Case Western Reserve University. He lives in San Francisco and enjoys bird- and squirrel-watching, science fiction, TV, and Dad jokes.
Craig communicates regularly through his own blog at craigconnects.org and through Facebook, Twitter, LinkedIn, Medium, and HuffPost. He also travels the country speaking about issues and appearing on behalf of organizations he supports.
The PFSi is built around various factors, including the labor market. The gains can be mainly attributed to improvements in job openings per capita and underemployment. Those had the biggest impact on increasing the overall PFSi. The biggest factor driving the quarter-over-quarter rally was a 35 percent (37 point) decrease in underemployment. A decrease in underemployment improves overall financial satisfaction in the index. While there was an improvement in underemployment in the third quarter from Q2’s record high, it’s still 117 percent above its level a year ago. For the second consecutive quarter, underemployment is still the biggest negative contributor to the average American’s personal financial satisfaction. The Q3 underemployment level reflects data measured through the middle of September.
“As Americans continue to navigate the economic impact of the COVID-19 pandemic, it is important to remember that the fundamentals of financial planning haven’t changed,” said AICPA PFS Credential Committee chair Dave Stolz in a statement Thursday. “Though the stock market’s record performance is encouraging, 2020 has served as a reminder of the volatile nature of markets. As the impact of COVID-19 continues to play out across the country, investors should weigh their risk tolerance and ensure they have ample cash on hand. Further, a tax-efficient financial plan that includes a diversified portfolio can give confidence that long-term financial goals will remain within reach through this period of extreme uncertainty.”
The coronavirus put millions out of work, prompting job openings per capita to show a record plummet earlier this year. In the third quarter, job openings started to recover, climbing 37 percent (20 points) compared to Q2. That factor is now only 10 percent below its measurement a year ago before the pandemic. The Q3 index comes from July data from the U.S. Bureau of Labor Statistics.

