Financial satisfaction of people in the U.S. rebounded strongly in the third quarter of the year, according to a new survey by the American Institute of CPAs, reversing the lows in the second quarter in the midst of the recession brought on by the novel coronavirus pandemic.
The AICPA’s Q3 2020 Personal Financial Satisfaction Index measured 33.1, representing a whopping 99 percent (16.5 point) increase from the previous quarter. That’s the biggest quarterly increase in the 27-year history of the PFSi, and a complete turnaround from the second quarter, when the index had its largest ever quarterly drop.
Jeff Feazell is principal at Authentic Advisor Video where he helps advisors and firms stand out with authentic, heartfelt content.
Kenneth Kelly is chairman and CEO of First Independence Bank in Detroit, Michigan, and chair of the American Bankers Association.
Axel Rebien is the CEO of Serrala, a global innovator in financial software solutions that enable organizations to optimize their financial processes. He holds the overall responsibility for the strategic direction, operations, management and performance of the company. Before he was appointed as CEO in July 2023, Rebien joined Serrala's Executive Board beginning of 2022 as CFO, driving the company's financial strategies and finance-related processes including accounting, financial planning and analysis that deliver a return in business transformation. Prior to Serrala, he held executive senior leadership positions at Unzer (CEO and CFO), a modular platform for international payments, PharmaSGP SE (healthcare and pharmaceuticals), and Tom Tailor Holding SE, where he successfully managed the 2010 IPO. He is based in Hamburg, Germany.
The PFSi is built around various factors, including the labor market. The gains can be mainly attributed to improvements in job openings per capita and underemployment. Those had the biggest impact on increasing the overall PFSi. The biggest factor driving the quarter-over-quarter rally was a 35 percent (37 point) decrease in underemployment. A decrease in underemployment improves overall financial satisfaction in the index. While there was an improvement in underemployment in the third quarter from Q2’s record high, it’s still 117 percent above its level a year ago. For the second consecutive quarter, underemployment is still the biggest negative contributor to the average American’s personal financial satisfaction. The Q3 underemployment level reflects data measured through the middle of September.
“As Americans continue to navigate the economic impact of the COVID-19 pandemic, it is important to remember that the fundamentals of financial planning haven’t changed,” said AICPA PFS Credential Committee chair Dave Stolz in a statement Thursday. “Though the stock market’s record performance is encouraging, 2020 has served as a reminder of the volatile nature of markets. As the impact of COVID-19 continues to play out across the country, investors should weigh their risk tolerance and ensure they have ample cash on hand. Further, a tax-efficient financial plan that includes a diversified portfolio can give confidence that long-term financial goals will remain within reach through this period of extreme uncertainty.”
The coronavirus put millions out of work, prompting job openings per capita to show a record plummet earlier this year. In the third quarter, job openings started to recover, climbing 37 percent (20 points) compared to Q2. That factor is now only 10 percent below its measurement a year ago before the pandemic. The Q3 index comes from July data from the U.S. Bureau of Labor Statistics.
