Financial satisfaction of people in the U.S. rebounded strongly in the third quarter of the year, according to a new survey by the American Institute of CPAs, reversing the lows in the second quarter in the midst of the recession brought on by the novel coronavirus pandemic.
The AICPA’s Q3 2020 Personal Financial Satisfaction Index measured 33.1, representing a whopping 99 percent (16.5 point) increase from the previous quarter. That’s the biggest quarterly increase in the 27-year history of the PFSi, and a complete turnaround from the second quarter, when the index had its largest ever quarterly drop.
Maureen Ezekwugo is the Chief Executive Officer of Oggvo, a technology company that is on a mission to help level the playing field between small businesses and big companies that have access to more resources for brand awareness and growth. With more than 20 years of experience, Maureen's career has been dedicated to helping businesses thrive online with products that transform how they market themselves to stand out and connect with today's modern online consumer. As CEO, Maureen is responsible for strategy, culture, vision, growth, and shareholder value at Oggvo.
Maureen has deep experience in driving revenue growth, building high-performing teams, and delivering exceptional customer value in competitive business markets, having served most recently as Chief Customer Officer at RealSelf – the leading online destination for consumers shopping in the aesthetic medicine space - where she led revenue growth, customer operations, and B2B marketing. Maureen is proud of her work with companies in the startup and hyper-growth stages including businesses such as MarketLeader, a software company in the real estate industry, where she helped build a powerful sales force that increased annual revenues from $1M to $100M throughout her leadership tenure.
Maureen also serves as a board member of Ada Developers Academy and as an advisor to multiple startups including BeautyTap and JoyMD. She regularly volunteers with organizations such as the Big Brother Big Sisters of America and enjoys spending her free time traveling, connecting with friends, and relaxing with her family and her cat Sochi.
Tim Hardcastle, CEO and co-founder of Instanda is a highly experienced Board level CIO/COO in FTSE 100 and 250 businesses. His experience managing and leading technology-enabled business change and his determination to consistently exceed outcome expectations led him to lead the development of the entirely new business and service model that is INSTANDA.
The PFSi is built around various factors, including the labor market. The gains can be mainly attributed to improvements in job openings per capita and underemployment. Those had the biggest impact on increasing the overall PFSi. The biggest factor driving the quarter-over-quarter rally was a 35 percent (37 point) decrease in underemployment. A decrease in underemployment improves overall financial satisfaction in the index. While there was an improvement in underemployment in the third quarter from Q2’s record high, it’s still 117 percent above its level a year ago. For the second consecutive quarter, underemployment is still the biggest negative contributor to the average American’s personal financial satisfaction. The Q3 underemployment level reflects data measured through the middle of September.
“As Americans continue to navigate the economic impact of the COVID-19 pandemic, it is important to remember that the fundamentals of financial planning haven’t changed,” said AICPA PFS Credential Committee chair Dave Stolz in a statement Thursday. “Though the stock market’s record performance is encouraging, 2020 has served as a reminder of the volatile nature of markets. As the impact of COVID-19 continues to play out across the country, investors should weigh their risk tolerance and ensure they have ample cash on hand. Further, a tax-efficient financial plan that includes a diversified portfolio can give confidence that long-term financial goals will remain within reach through this period of extreme uncertainty.”
The coronavirus put millions out of work, prompting job openings per capita to show a record plummet earlier this year. In the third quarter, job openings started to recover, climbing 37 percent (20 points) compared to Q2. That factor is now only 10 percent below its measurement a year ago before the pandemic. The Q3 index comes from July data from the U.S. Bureau of Labor Statistics.
