Financial satisfaction of people in the U.S. rebounded strongly in the third quarter of the year, according to a new survey by the American Institute of CPAs, reversing the lows in the second quarter in the midst of the recession brought on by the novel coronavirus pandemic.
The AICPA’s Q3 2020 Personal Financial Satisfaction Index measured 33.1, representing a whopping 99 percent (16.5 point) increase from the previous quarter. That’s the biggest quarterly increase in the 27-year history of the PFSi, and a complete turnaround from the second quarter, when the index had its largest ever quarterly drop.
Max Effing is part of the global insurance practice at Simon-Kucher & Partners. He focuses on price/product design, salesforce effectiveness and digital sales processes. Within the scope of his projects he works primarily on the optimization of insurance portfolios, and modeling of innovative sales processes with a strong emphasis on value delivery, customer engagement, behavioral pricing and needs-based selling. Max pursued his studies in International Business at Maastricht University, the Netherlands. He holds a master degree in finance and marketing.
Roland Cloutier is senior vice president and chief security officer at ADP. He is responsible for cyber, information protection, risk, workforce protection, crisis management, and investigative security operations for ADP. With over 25 years of experience in the military, law enforcement, and commercial sector, he is an expert in corporate and enterprise security, cyber-defense programs, and business operations protection. Prior to ADP, he served as CSO of EMC, was a U.S. Air Force combat security specialist, and an aerospace protection and anti-terrorism Specialist for the Department of Defense. Roland has been honored with numerous industry recognitions, most recently the 2018 ISE Luminary Leadership Award. He is also the author of, “Becoming a Global Chief Security Executive Officer” where he shares his expertise on how to effectively plan for the future demands of leadership in global security.
Mike Hileman is sr. business development manager at Auto Insurance Specialists (AIS Insurance), a Mercury Casualty subsidiary.
The PFSi is built around various factors, including the labor market. The gains can be mainly attributed to improvements in job openings per capita and underemployment. Those had the biggest impact on increasing the overall PFSi. The biggest factor driving the quarter-over-quarter rally was a 35 percent (37 point) decrease in underemployment. A decrease in underemployment improves overall financial satisfaction in the index. While there was an improvement in underemployment in the third quarter from Q2’s record high, it’s still 117 percent above its level a year ago. For the second consecutive quarter, underemployment is still the biggest negative contributor to the average American’s personal financial satisfaction. The Q3 underemployment level reflects data measured through the middle of September.
“As Americans continue to navigate the economic impact of the COVID-19 pandemic, it is important to remember that the fundamentals of financial planning haven’t changed,” said AICPA PFS Credential Committee chair Dave Stolz in a statement Thursday. “Though the stock market’s record performance is encouraging, 2020 has served as a reminder of the volatile nature of markets. As the impact of COVID-19 continues to play out across the country, investors should weigh their risk tolerance and ensure they have ample cash on hand. Further, a tax-efficient financial plan that includes a diversified portfolio can give confidence that long-term financial goals will remain within reach through this period of extreme uncertainty.”
The coronavirus put millions out of work, prompting job openings per capita to show a record plummet earlier this year. In the third quarter, job openings started to recover, climbing 37 percent (20 points) compared to Q2. That factor is now only 10 percent below its measurement a year ago before the pandemic. The Q3 index comes from July data from the U.S. Bureau of Labor Statistics.


