Financial satisfaction of people in the U.S. rebounded strongly in the third quarter of the year, according to a new survey by the American Institute of CPAs, reversing the lows in the second quarter in the midst of the recession brought on by the novel coronavirus pandemic.
The AICPA’s Q3 2020 Personal Financial Satisfaction Index measured 33.1, representing a whopping 99 percent (16.5 point) increase from the previous quarter. That’s the biggest quarterly increase in the 27-year history of the PFSi, and a complete turnaround from the second quarter, when the index had its largest ever quarterly drop.
Ane Ohm, CPA, is a former Big Four auditor and now CEO of LeaseCrunch, which provides cloud-based lease accounting software for CPA firms. Previous roles include CEO of HarQen CEO, president of LaserNet (acquired by Apex),vice president at Cielo, and vice president at Strong Financial Corp. She started her career as an auditor with Coopers & Lybrand (now PricewaterhouseCoopers) after graduating from the University of Wisconsin at Madison.
Marc Jeffreys is General Manager – Health for Gradient AI, a leading provider of customized artificial intelligence solutions for the insurance industry. The company's full-cycle management platforms help improve loss ratios and profitability by predicting underwriting and claims risks with heightened accuracy and reduce quote turnaround times and claim expenses through intelligent automation.
Jeffreys' 30-year career includes extensive experience in the health insurance and financial services segments. At Gradient-AI, he oversees all facets of the Group Health business unit, including customer engagement, strategic direction and innovations development.
Crystal Solomon is a client business executive for CO-OP Financial Services.
The PFSi is built around various factors, including the labor market. The gains can be mainly attributed to improvements in job openings per capita and underemployment. Those had the biggest impact on increasing the overall PFSi. The biggest factor driving the quarter-over-quarter rally was a 35 percent (37 point) decrease in underemployment. A decrease in underemployment improves overall financial satisfaction in the index. While there was an improvement in underemployment in the third quarter from Q2’s record high, it’s still 117 percent above its level a year ago. For the second consecutive quarter, underemployment is still the biggest negative contributor to the average American’s personal financial satisfaction. The Q3 underemployment level reflects data measured through the middle of September.
“As Americans continue to navigate the economic impact of the COVID-19 pandemic, it is important to remember that the fundamentals of financial planning haven’t changed,” said AICPA PFS Credential Committee chair Dave Stolz in a statement Thursday. “Though the stock market’s record performance is encouraging, 2020 has served as a reminder of the volatile nature of markets. As the impact of COVID-19 continues to play out across the country, investors should weigh their risk tolerance and ensure they have ample cash on hand. Further, a tax-efficient financial plan that includes a diversified portfolio can give confidence that long-term financial goals will remain within reach through this period of extreme uncertainty.”
The coronavirus put millions out of work, prompting job openings per capita to show a record plummet earlier this year. In the third quarter, job openings started to recover, climbing 37 percent (20 points) compared to Q2. That factor is now only 10 percent below its measurement a year ago before the pandemic. The Q3 index comes from July data from the U.S. Bureau of Labor Statistics.



