CFOs face growing demands amid coronavirus

CFOs and senior finance executives are dealing with a growing number of responsibilities and demands as a result of the novel coronavirus pandemic, according to a new report.

CFOs and senior finance executives are dealing with a growing number of responsibilities and demands as a result of the novel coronavirus pandemic, according to a new report.

The report, from consulting firm Protiviti, found that the pandemic has been a wake-up call to finance departments that weren’t already investing, or weren’t investing enough, in cloud-based systems as they have struggled to shift to the remote work environment. Eighty percent of the 1,057 finance leaders surveyed ranked security and privacy of data as a top priority, while 78 percent cited enhanced data analytics, and 72 percent cited cloud-based applications.

CORONAVIRUS IMPACT: ADDITIONAL COVERAGE

Abhishek Shah, Founder and CEO of Testlify. Under his leadership, Testlify has become a pioneer in leveraging AI for talent assessment, emphasizing the synergy between technology and human insights. His commitment to ethical AI practices and passion for nurturing talent positions him as a thought leader, especially amidst new compliances like the New York AI law.

Eric Woodward is the senior advisor to Socure.

Socure provides digital identity verification and identity fraud prevention. Founded in 2012, the company's mission is to verify 100% of good identities in real time for customers including financial institutions, government agencies and enterprises across all industries.

Prior to Socure, Woodward was engaged in more than a dozen advisory roles — from advising public and private CEOs to senior executives to private equity firms — for digital identity, payments risk and data infrastructure opportunities. Before these advisory positions, Woodward was the group president of Early Warning, a financial institution data consortium, and the parent company of Zelle. During his time at Early Warning, he led the risk services business and initiated the build-out of Zelle's real-time fraud and risk capabilities. Prior to that role, he led the strategy and M&A group at Early Warning.

Of those respondents who are CFOs and vice presidents of finance, 72 percent ranked cloud-based applications as a top priority to address over the next 12 months. Seventeen percent ranked cloud-based applications as the most important finance priority for their organizations to address, signifying a big jump from the 8 percent of respondents who indicated so in a similar survey by Protiviti last year.

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“Having the right technology infrastructure and cloud capabilities is now considered a baseline in order to operate effectively and efficiently and will continue to be as organizations move into a hybrid work environment,” said Chris Wright, managing director and global leader of Protiviti’s Business Performance Improvement practice, in a statement. “COVID-19 disruptions underscored the critical nature of a truly digital finance workforce and companies without advanced technologies and digital processes faced a difficult transition to remote work. We’re now seeing an increasing number of boards and CEOs tap their finance leaders for guidance about whether their organization is allocating enough resources to their technology infrastructure.”

Labor models are changing, in part as a result of the pandemic, with 18 percent of the finance leaders surveyed saying their organizations are relying on managed services providers, while 29 percent are augmenting their staff to handle financial planning and analysis with greater speed and agility.