During SHRM26 in Orlando, Employee Benefit News will host a private, invitation-only CMO Peer Roundtable Lunch bringing together a curated group of senior marketing leaders from technology providers, employee benefits organizations, HR technology companies, workforce solutions firms, and service providers supporting the future of work.
Hosted by Whitney Mitchell, Chief Marketing Officer at Arizent, publisher of Employee Benefit News, this off-the-record gathering is designed for candid conversation among marketing leaders navigating rapid change across the employee benefits and HR ecosystem.
Event Details
📅 Wednesday, June 17, 2026
🕡 12:00 - 2:00 PM
📍 Orlando, FL (venue shared upon confirmation)
Discussion Themes
- The decline of traditional search and the rise of AI-driven discovery
- AI's evolving role in marketing and go-to-market strategy
- Building differentiated content that drives trust and pipeline
- Navigating increasingly complex HR and employee benefits buying journeys
- Employer brand, audience engagement, and relationship-driven marketing
- Standing out in a crowded HR technology and benefits marketplace
- Measuring marketing's impact on pipeline and revenue
- Evolving event strategies and executive community building
The conversation will be informal and shaped by the group, with a focus on practical insight, peer exchange, and meaningful connection.
By Invitation Only
Participation is limited to senior marketing leaders across employee benefits, HR technology, insurance, workforce solutions, and organizations serving the industry.
To express interest, email Amy Hamm.
