Transfer pricing changes drive tax savings for coronavirus-impacted companies

Intercompany pricing corrections now can help generate cash by utilizing tax net operating losses.

In a pandemic environment, longstanding transfer pricing policies can lead to suboptimal tax results. Multinationals that incur losses in some locations while earning generous profits in others could be overpaying taxes. For many companies, modifications to intercompany pricing that reduce taxes payable and utilize losses are overlooked tax savings opportunities.

A multinational company's transfer prices of goods, royalties, services and loans affect where profits are generated, or the losses incurred in each country. For companies impacted by COVID-19, an assessment of estimated taxes payable and losses by country can highlight tax savings opportunities.

CORONAVIRUS IMPACT: ADDITIONAL COVERAGE
Alex Smith imanage

Alex is the Global Product Management Lead for iManage RAVN. He has over 20 years of experience in product management and service design, including new and emerging technologies such as artificial intelligence, semantic search and linked data, as well as content management. Prior to iManage, Alex has held positions at Reed Smith LLP and LexisNexis UK.

Dan Gremmell

Daniel Gremmell is the chief data officer at Zinnia, where he oversees the implementation of data science to optimize the insurance experience at every touchpoint. Daniel led the data team at Policygenius for more than three years and previously served as vice president of data science at Plated, and head of data science at John Wiley and Sons before that. Daniel began his career in operational analytics at companies across the consumer goods, aerospace, healthcare and automotive industries, including Crane Aerospace and Volkswagen. He holds a master's degree in statistics from Rochester Institute of Technology, a master's degree in manufacturing engineering from Kettering University, and a bachelor's degree in operations management from Rutgers.

William Sweetnam is the Legislative And Technical Director at ECFC, a non-profit organization dedicated to maintaining and expanding employee benefit programs on a tax-advantaged basis.

For many cross-border businesses, well-established policies have facilitated the pricing of intercompany goods, royalties, and services transactions over many years. However, even the most robust transfer pricing policies were not designed for pandemic-driven closures. As a result, multinational companies have a high global effective tax rate even when incurring company-wide losses. Paying unnecessary income tax bills is particularly painful for those companies already short on cash.

Tangible tax savings

An example may best illustrate the potential for savings from revisiting transfer pricing policies in the wake of the pandemic. In this situation, a wholly owned manufacturer relies on a sizeable cost-plus margin policy when selling inventory to the parent company.

For a subsidiary in a 30 percent tax rate jurisdiction, a $2 million reduction in transfer prices leads to $600,000 in tax savings by utilizing tax-inefficient parent company losses. Corrections to royalty rates and service fees have similar impacts. The result is the same: utilizing tax net operating losses in Country A while reducing Country B’s taxes. That being said, there does need to be economic substance to justify these changes.

Advertisement

Implementing tax savings

transfer-pricing-example-diagram.jpg

Utilizing tax NOLs in Country A while paying fewer income taxes in Country B is, at first glance, a straightforward concept. However, implementing corrections to transfer pricing often requires some planning. In my experience, senior management on both sides of the border needs to be involved in the decision-making process. Other issues, such as adjustments to Customs entries, are additional complications. Transfer pricing documentation is often well-advised support for changes to transfer prices.

Tax auditors may have questions about why transfer prices have changed. COVID-19 has transformed the global business environment, but preparing support to quantify the pandemic's impact on a company is advisable. Furthermore, making modifications before year-end is less complicated than afterward.

Now more than ever, multinational companies should consider modifications to transfer prices when assessing their global effective tax rate; however, changes to cross-border taxes need to be explained. While there are some complications, cash and tax savings can be well worth the effort.

More Thought Leadership

For years, creating a standout piece of B2B content was already challenging enough. Now, with AI tools churning out articles, social posts, and even entire white papers in minutes, the market is swamped with new content every day. Buyers and senior decision-makers rarely have the time—or the patience—to sift through it all. In an AI-flooded world, any veneer of "quality" can seem suspect if readers sense it might be auto-generated.

The decline of traditional search marketing is becoming impossible to ignore. Not long ago, a robust SEO strategy served as the backbone of inbound lead generation, supplying a steady flow of site visitors and form fills. But as AI-driven search evolves, many businesses now watch their organic traffic vanish—sometimes dramatically—because search engines are surfacing direct answers or relying on large language models (LLMs) to summarize content, causing fewer clicks to reach content-rich websites and publishers.

AI-driven search is rewriting how buyers find answers, and it's forcing a major change in how we think about inbound.