Banco Popular de Puerto Rico

Ben Plummer is vice president worldwide marketing, Applix. He is responsible for strategic marketing and product direction and has over 23 years of experience in the software industry, with 15 of those years in the performance management and business intelligence markets. Plummer most recently held the position of chief marketing officer at OutlookSoft. Prior to this, Plummer spent 13 years at Cognos in a variety of senior roles, including customer operations, professional services, global marketing and global partner operations.

Greg Carter is chief technology officer and vice president of Product Development, Metastorm.

Mikel Chertudi is the senior director of Demand and Online Marketing at Omniture. He oversees global strategy and execution of demand creation for new customer acquisition and cross selling strategies including the tactics of search (both paid and SEO), email, newsletters, display, content syndication, direct and dimensional mail. Chertudi is responsible for thought leadership-based marketing including best practice guides, Web seminars and reports. He and his team have deployed a comprehensive marketing technology-based solution for increasing response effectiveness by intertwining search marketing automation, email and direct mail lead nurturing automation, progressive telephony, on-site behavioral targeting, ad serving, A/B and multivariable testing, personalized prospect portals with Web analytics as the anchor technology to deploy a highly relevant prospect and customer experience.

Dr. Todd Brennan is the CTO and Co-founder of Bit9, Inc., an application and device control solutions provider. Previously, Brennan founded Okena (acquired by Cisco in 2003), where he devised new techniques to defend against emerging computing threats.

Tom Gould is an international trade consultant for Zisser Group and may be reached at tgould@zissergroup.com.

Ravi is responsible for product and technical marketing activities for master data management at Informatica.� Ravi joined Informatica following the Siperian acquisition, where he ran product marketing. He helped position the company as a proven leader in multidomain MDM.� With over 20 years of leadership experience, Ravi has directed product marketing, product management, and business development efforts at enterprise software leaders such as Oracle. Ravi holds a BS (Honors) and an MS in Computer Science, and an MBA from the Haas School of Business at the University of California, Berkeley. Ravi is a published author and a frequent speaker on MDM and data governance.

Dr. Stan Zdonik is professor of Computer Science and director of the Advanced Data Management Research Group at Brown University. Zdonik has authored over 100 scientific papers on database technology, is an ACM Fellow, and was the sole recipient of the prestigious Office of Naval Research Young Investigator Award in computer science in 1986.

Michael Reingruber is a senior executive with more than twenty years experience developing, managing and growing commercial and federal technology teams. His program management expertise is complemented by business development skills; he is considered a thought leader within the database design and performance management disciplines and is often a featured speaker at industry symposia. He is the group vice president at Plexus Scientific, a federally focused consulting firm in Alexandria, Virginia.

Garth Knudson is director of marketing programs and partner development at HandySoft Global Corporation. Prior to joining HandySoft Global, Knudson held a variety of sales and marketing positions with leading technology companies.

Rani Osnat is vice president of marketing at Sentrigo, a database security software vendor. Osnat has more than 12 years of international software industry experience. Additionally, Osnat worked at strategy consultancy Booz Allen Hamilton in London, UK, working with blue-chip clients across Europe.