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Carl Peterson, CPA, is Vice President of Small Firms at the American Institute of CPAs. In this role, he serves as the small firm advocate and representative for the profession.In this capacity, he meets with small CPA firms regularly to understand their issues and represent these firms from an advocacy and firm development perspective. Peterson serves as the voice of small firms within the AICPA on standard-setting, regulatory and small business issues. He is responsible for ensuring AICPA initiatives continue to meet the needs of small firms.Carl is a licensed CPA and previously served as a managing partner at Peterson, Peterson & Associates, PLC, in Minneapolis/St. Paul, where he built its service and client base.Carl has a history volunteering within the profession, including having served as a member of AICPA Council and served as a member of the Accounting and Review Services Committee. In addition, he has served the Minnesota Society of CPAs as His leadership accomplishments with the MNCPA include having served as Chairman of the Board of Directors, as well as the Political Action and Legislative Affairs committees. In 2013 he was honored by the Society with their Distinguished Service AwardPeterson graduated from Kansas State with a BS in accounting.

Jennifer Warawa is Vice President and General Manager of Sage Accountant Solutions at Sage North America and leads Sage�s North American accountant business. Jennifer's passion is to partner with consultants, accountants and bookkeepers to provide solutions that make a difference in their business or firm, and support them in delivering an extraordinary experience to their clients. Prior to working with Sage, Jennifer owned her own firm for 12 years providing accounting, bookkeeping, and consulting services, software training, as well as business/ financial planning and marketing. In addition to being a regular speaker at accounting conferences, Jennifer was also listed as one of the �10 Tweeters Worth Following� by Accounting Today and is an avid blogger, which includes being a featured writer on the Virgin Entrepreneur website. Jennifer made the Accounting Today Top 100 Most Influential People in Accounting and CPA Practice Advisor�s Top 40 Under 40 lists consecutively for the last four years. In 2013, Jennifer was also recognized as one of the CRN Women of the Channel: Power 100 and one of the Top 25 Most Powerful Women in Accounting.

Robert has worked as a leader in the information technology field for 33 years.� Robert is an Independence consultant working for Wiss & Company. Robert spearheaded Wiss�s Outsourced Accounting practice�s migration to Cloud based Accounting systems including Intacct, Bill.com, and QuickBooks on line/hosting. Prior to Wiss Robert worked for Amper, Politziner & Matta as the CIO and was the CTO for EisnerAmper for 13 years. Implementing IT Governance Policies, outsourced business solutions and migrated the firms three data centers to a innovative private hosted cloud.�

Chris Lynch is the Director of Technical Services for Computer Logic Group, Inc.� �Chris served in the United Stated Marine Corps. After spending his time on active Duty he enrolled at New York Institute of Technology, during the same time he enlisted in the New Your Army National Guard reserve for another five years. Chris has spent the last fifteen Plus years working in the Information Technology Field, starting as a Help desk Technician for Premier Wine and Spirits. After they were purchased by Southern Wine and Spirits he was promoted to Network Administer. A few years Later he worked as the Operations manager for a VAR. His last position as It Department manager for Palm Bay Imports. His experience along the way includes building data centers, being on the construction teams for new offices to managing teams of 18. During his career Journey he has taking courses from MCSE, CCNP, Project Management and ITIL. He holds both MCSE to CCNP level Certifications.

Robert Springer, President and Owner of Computer Logic Group, Inc. .�Robert has 30 years of experience as a technology professional and advisor. Over that time, he has helped many companies and schools implement a wide range of technology projects, with a mission of helping people and businesses become more efficient, effective and profitable.As a business owner himself he understands the challenges that companies face and enjoys applying the proper balance of technology solutions to address these challenges and more importantly help fuel growth. Robert holds organization membership and training with some of the world's leading technology companies, including IBM, Dell, Microsoft, Apple and ASIS, as well as various educational institutions.� Robert was born and raised on Long Island, has raised two wonderful daughters and is very active in the community.

Bob Babcock leads Skyline Cloud Services by Uni-Data as Director of Sales & Marketing. Skyline turns small business technology needs into turn-key, immediate and scalable solutions, eliminating infrastructure costs while effectively addressing issues of security, scalability and business continuity.�It�s done with a revolutionary new technology called CloudPaging: unlike other Cloud delivery methods, CloudPaging virtualizes software so that it is interoperable with the Users local software data and peripherals.�Bob was instrumental in the development of Intuit's first Authorized Commercial Hosting Program, and led Uni-Data to become its first member. As a result, Intuit's QuickBooks desktop software and a wide array of 3rd party add-on solutions are used every day by thousands of Small Businesses around the country via Skyline�s Cloud platform� from sole proprietors to large franchises like Subway, Sunoco and The Dwyer Group.Bob Babcock�s career using technology to improve Small Business via subscription services began 23 years ago at Madison Square Garden, where he led the Season Subscription Department�s integrated marketing programs; he built their first CRM, which was later adopted by Ticketmaster at venues around the country. Prior to joining Uni-Data in 2005 to spearhead the launch of its Small Business Division, Bob led the marketing and sales efforts for several successful start-ups, where he leveraged experience with cable and print networks and direct marketing to emerging web technologies of ad serving, Search and social networks for the development of successful consumer and B-to-B products.��

Jean Marie Caragher is president of Capstone Marketing, providing marketing consulting services to CPA firms. Download her free eBook, Client Satisfaction Surveys for Accounting Firms: The Answers to Your Most Frequently Asked Questions. Contact her at 727.210.7306 or jcaragher@capstonemarketing.com.

Nearly 35 years ago Richard Berkowitz, JD, CPA, was one of the founders of Berkowitz Pollack Brant. Today the firm and its Provenance Wealth Advisors and BayBridge Real Estate Group affiliates continue to provide his clients with a comprehensive set of services.

Sean McCabe, senior editor of AccountingToday.com, has previously written and worked for Rolling Stone and their online division. He was also a regular Arts + Entertainment contributor for the alt-weekly DigBoston | DigBoston.com. He is a cum laude graduate of Emerson College, holding a bachelor's degree in Writing For TV and Film.