BBVA and Rockland Trust have taken a highly numbers-driven approach to branch reopenings. All banks are having to rethink their branch networks during the pandemic and beyond, and analytics software is helping.
BBVA USA in Birmingham, Ala., says it will use a proprietary score based on multiple sources of coronavirus-related information to determine when certain branches are ready for walk-in traffic.
The coronavirus outbreak forced BBVA USA to rethink a plan to add 15 branches in Texas, but it decided to move ahead anyway, albeit with a few tweaks.
With money flow suddenly stifled for millions of customers, demand for money management tools has skyrocketed.
Use of banks' mobile apps and websites has risen about a third since the coronavirus crisis began, according to J.D. Power.
Customers are more reliant than ever on digital banking tools, and institutions like OceanFirst, BBVA and M&T are thankful they had invested in teaching employees to show customers how to use them.







