More than 100 advisory practices with $57 billion in assets under management under the private equity-backed RIA consolidator are deploying existing technology in new ways as the coronavirus rules out face-to-face meetings, according to Salameh. She joined Chicago-based Hightower last year after tenures with Private Advisor Group and TD Ameritrade.
Bento for Business, a spend management system, is looking to assist small and midsize businesses with surviving through the COVID-19 pandemic.
The coronavirus pandemic has forced some branches to close, but demand for in-person advice remains strong.
The coronavirus outbreak initially looked like it might torpedo U.K.-based Paysafe’s plan to expand in the U.S. in 2020. But several months into the pandemic, the payments conglomerate sees ways it can grow by helping bruised small businesses retool operations.
In an interview with Senior Editor Tobias Salinger, Salameh explains the increasingly crowded marketplace for RIAs and why the pandemic doesn’t necessarily mean M&A deal volume will decline significantly. She also sheds light on how advisors are helping clients adjust to staying at home.
Advisors are sending clients puzzles and board games as one of several ways to engage around non-financial topics or, as the title of one planner’s webinar puts it, “How to keep your sanity during the coronavirus,” Salameh says. Video messages are also a substitute for in-person interactions.
Hightower assists advisors through the challenging time with services like automated marketing and online chats. Salameh’s team is also teaching them how to use Zoom and Webex Teams for webinars.
“And then we have some advisors who have really embraced doing prospect webinars, where they’re sharing in social media and inviting others to join them for almost open office hours to ask questions around things that are pertinent to them during this pandemic,” she says. “It’s really been an embracing of technology that was always available to them but they may not have used it in light of the fact that they were meeting person-to-person prior to these two months, which feels like two years for many of us.”